Not a product.

hanging lamp Blog

Not a product.

I’ve always thought of what I do as a product. Ā A tangible object of some sort, whether visual, audible, or otherwise, to be judged by it’s ā€œappearance.ā€ Ā Whether it’s a photograph, a song, an infographic, a website, a drawing, or even the way I look every day. Ā It’s all been a ā€œproductā€ in my mind.

The problem with this thinking is that it trivializes what I do as something to be housed in a warehouse somewhere. Ā I’ve also identified myself byĀ the perceived receptionĀ of myĀ projects (which, up this point, has been relatively small.) Ā ā€œI’m only as good as that songā€ or ā€œI’m only as good as that lookedā€, or more destructively, ā€œI’m only as good as I look.ā€ Ā I’ll feel good about myself when I do something that I’m proud of, but then get immediately beat down because it doesn’t get the attention or the reviews I had hoped for, or because I look at it later, or listen to it later, and realize that it really isn’t as good as I thought it once was.

I’ve been on the grind to create a product, and frankly, it burned me out.

Only recently did I realize that what I do doesn’t have to be categorized as a product. Ā This has been a self-limiting view, and has created loads of anxiety. Ā The projects that I undertake, the things that I make are really just extensions and reflections of who I am.

This again brings me back to the thought of ā€œWhat I do is much less important than who I am.ā€ Ā I’m learning to let my projects, my photos, my songs, my whatever, stand as they are.

I recently read a great post titled ā€œI’ve written 100 Posts on Medium, Here’s What I’ve Learnedā€ by Paul Cantor. Ā In it, he summarizesĀ his writing career, and how he has moved from writing posts for Medium, to being able to write for other publications (I’ll add, and how he’s become well respected.) Ā Some of his writings were well received on Medium, others not. Ā He gives an example of one post that didn’t do well on Medium, was sent to Business Insider, and went crazy there. Ā My take away was that the more you write, the better you get.

In fact, after I read the story, I tweeted him, and we got into a little conversation, Ā Paul said,

Makes perfect sense when it’s broken down that way.

I’m reminded of a passage in ā€œWaldenā€ where Thoreau states…

ā€œI learned this, at least, by my experiment; that if one advances confidently in the direction of his dreams, and endeavors to live the life which he has imagined, he will meet with a success unexpected in common hours. He will put some things behind, will pass an invisible boundary; new, universal, and more liberal laws will begin to establish themselves around and within him; or the old laws will be expanded, and interpreted in his favor in a more liberal sense, and he will live with the license of a higher order of beings.ā€

Do I hope that my projects get attention, and help me to pay my family’s bills? Ā Of course. Ā Do I hope to one day make a living doing only what I love? Ā Of course. Ā And hope is one of the most potent human forces in the universe.

But, I can stop judging myself by what I’ve done and accomplished, and get back to enjoying the process.

jtruschke